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Sync your leads with ActiveCampaign

Written by Lisa Fockens

How to integrate ActiveCampaign with Wisepops

To sync the contacts captured by your Wisepops campaigns to your ActiveCampaign account, you must locate your ActiveCampaign API key and API URL.

Get Your ActiveCampaign API Key

1. Log in to your Active Campaign account. In the top-right corner, click on the settings icon

2. In the left panel, select "Developer"

Leave this window open and log in to your Wisepops account.

Insert Your ActiveCampaign API Key

3. Open your campaign and click on your sign-up form

4. In the left panel, click on the SYNC tab and then click on the ActiveCampaign icon:

5. Go back to the ActiveCampaign window you left open in step 2, and copy the details into the pop-up window.

The "Endpoint" requested would be "URL", and the "API key" would be "Key".

Then click Connect.

6. In the left panel of the editor, select your destination list.

7. Save your campaign. Now, your new leads will automatically be added to the ActiveCampaign list you specified. 🎉

How data is synced with ActiveCampaign

The following Wisepops' fields are automatically mapped to ActiveCampaign's fields:

  • Email

  • Phone

  • First name

  • Last name

When using other fields, you can choose how to sync the data with ActiveCampaign by using the "Merge with" dropdown that will contain all the fields that exist in your ActiveCampaign account.

Synchronize your Wisepops leads with ActiveCampaign Tags

Synchronizing your Wisepops leads with ActiveCampaign tags is convenient for organizing contacts and can be used in automation triggers and as conditions in conditional content.

If you want to add tags to your leads with ActiveCampaign, you have to type the tag first and then click create:


We cannot fetch all possible tags from ActiveCampaign, you need to enter them manually and, if it exists in AC, we will reuse them and will not create a new one. If it does not exist in AC, we will automatically create it.

After saving your campaign, the new leads should be tagged appropriately.

Syncing phone-only contacts to ActiveCampaign

Wisepops can sync popups that collect only a phone number (no email field) to ActiveCampaign, including to your SMS marketing lists. This requires some additional setup in your ActiveCampaign account: by default, ActiveCampaign rejects any contact created without an email address, so you must enable the Phone-only contacts option before Wisepops can sync these leads. See ActiveCampaign's guide for how to turn it on.

Once that's enabled, build your popup with an optin block that collects a phone number, connect it to ActiveCampaign, choose the list to sync to (your SMS lists appear with a (SMS) suffix next to your email lists), and publish. Popups that collect an email continue to sync exactly as before.


Troubleshooting

Check out this article to learn how to identify and fix the most common synchronization issues

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