Connect Wisepops with MailChimp

Lisa Fockens Updated by Lisa Fockens

Thanks to the Wisepops & Mailchimp integration, you can synchronize the leads collected by Wisepops as Mailchimp's Contacts.

Connect your Mailchimp account

Follow these steps to start sending your new leads to MailChimp:

  1. Log in to your Wisepops account,
  2. Open or create a campaign with a sign-up form,
  3. Click your sign-up form,
  4. In the left menu, click Sync, then Mailchimp,
  5. In the new opened tab, log in to your Mailchimp account, and click Allow,
  6. Select your destination list. This is your Mailchimp Audience:

And voilà! Your new leads collected by Wisepops are synced with Mailchimp in seconds.

Use Mailchimp tags

You can tag the leads synced by Wisepops thanks to Mailchimp tags. It allows you to easily organize your contacts based on their source of collection.

To configure a tag that should be added to all leads synced by Wisepops, type the name(s) in the tags field:

Currently, your existing tags aren't fetched from Mailchimp. You need to type the exact tag name, then click "Create". Even if your tag already exists in Mailchimp.

Work with Mailchimp Groups

Mailchimp Groups are a powerful feature to group your contacts by their interests and preferences. You can sync leads to Mailchimp groups. Simply choose Mailchimp groups as "Merge with" value.

You can automatically assign a group to the subscriber by using a hidden field. Or let them choose their groups, for example by using checkboxes:

Be careful to use the exact name of your Mailchimp group as the Wisepops value, it is case-sensitive.


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